ANIFA envisions the clothes of the future. Many people do not associate fashion and science, but in fact fashion has always been influenced by scientific discoveries. The discovery of synthetic fibers like Polyester and Nylon changed the whole concept of fashion that and gave birth to the modern active wear phenomenon. ANIFA started as a clothing manufacturer in 1984 in Macau producing leisure wear and later professional sports wear for major fashion houses worldwide, specialising in design and development of functional clothing by working with cutting edge material makers like Toray Industries and Toyobo in Japan. The founder Simon Kuong has always been passionate about design and computer science; he started programming and web design from a very young age and graduated from university in the UK with a computing and business degree. He is heavily influenced by hacker culture, science-fiction and animation from the 90's, and so he started to imagine a fashion brand that could combine the latest technologies with the art of design.